Franchise online brand management can mean the difference between success and obliteration for franchises in the 21st century.
Many franchises neglect their franchise online brand management, and the results can be very harmful to business growth.
- Poor customer service
- Inconsistent branding
- No visible presence on search
- Negative reviews
- No traffic and no leads from online search
- And it can get much worse than that.
The truth is that 5 simple things can make or break franchise online brand management:
- Franchise Internet marketing model
- Internet usage policy
- Social care policy
- Content and communication plan
With these 5 things in place, your franchise can be well-positioned to grow using online initiatives. Take a look at our SlideShare for more details: